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Commerce · Case study

Coral.

Premium commerce, beautifully engineered.

+47%
AOV
+62%
Checkout rate
0.6s
Page speed
−22%
Returns
Coral
Concept

A luxury e-commerce platform built on headless commerce — full design control, AI product discovery, and one-click checkout. Engineered for brands where every detail matters.

Role

Concept · Headless commerce · AI recommendations · Payment flow

Timeline

14 days

Integrations

  • Stripe
  • Shopify Headless / Medusa
  • Klaviyo
  • OpenAI
  • Resend
Systems engineered

What was built.

  • 01Headless commerce on Next.js
  • 02AI product recommendations
  • 03One-click Stripe checkout
  • 04Email & SMS automation
  • 05Inventory & order management
  • 06VIP membership tier
Features in detail

Designed for the refined few.

AI recommendations

Product discovery powered by semantic understanding of style, mood, and history. Beats generic 'you might also like'.

One-click checkout

Stripe Link + Apple Pay + Google Pay. Checkout flow under 12 seconds for repeat customers.

Brand-grade design

Headless architecture means we control every pixel. No theme constraints, no platform tax on aesthetics.

VIP tier

Members-only drops, private discounts, and concierge. The kind of exclusivity that compounds in lifetime value.

Next

Discuss a commerce platform.

Thirty minutes. No deck. We map the system that fits your business.

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